This is a members-only event.
MSPs aren’t well known outside the tech industry. Yet their IT experience can make them helpful resources for local reporters, and a successful media interview can raise awareness about your company and services. In this webinar, Peggy Tierney Galvin, co-founder and chief strategy officer of Force4 Technology Communications, a B2B tech communications agency, will share best practices on how to come out a winner whenever you talk with the press.
The session will cover:
- Creating clear, impactful messages
- Delivering smooth, solid answers to the tough questions
- Avoiding missteps and gotchas
- Positioning your narrative so the reporter gets what they need to write a great story that is also positive and on-message for you
Peggy Tierney Galvin is co-founder and chief strategy officer of Force4 Technology Communications, a B2B tech communications agency based in Santa Cruz, California. Peggy works with clients to develop and execute integrated marketing plans by providing strategic market
insights, positioning and KPIs. Her expertise includes helping brands differentiate in the market through creative campaigns that drive business results.
Force4 Technology Communications is a public relations and marketing communications agency serving B2B technology leaders of all sizes
across the globe. We design?and execute communications programs that directly support the goals of your business with strategic guidance
and a full spectrum of services proven to move the needle. Additional information is available at www.Force4.co.
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